Basic steps to strong headlines
Posted on Monday, February 9th, 2009 at 10:15 PM by Simon Smith | Comments (0)
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Summary: Learn the basic rules of writing strong headlines in this video featuring Commune Content Specialist Sara Chappel. Discover why you need to appeal to people’s self interest, appeal to people’s love of news and novelty, engage your prospects’ curiosity and include keywords in your headlines. To start optimizing your content’s headlines, watch the video or download a transcript (PDF) now.
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