Google Analytics URL builder for multiple links
Posted on Thursday, March 11th, 2010 at 11:56 AM by Simon Smith | Comments (0)
If you use Google Analytics, you should track links that you control (such as from advertisements) by adding Google’s UTM tracking codes. These codes can provide you with useful information, such as which version of an advertisement is performing best.
Unfortunately, creating UTM-coded links can be a pain. Google offers a URL builder to help, but it’s limited to one URL at a time. Sometimes you need to create batches of URLs. And sometimes you need to circulate those batches for review.
Having recently helped a client with that, I modified the spreadsheet we built for them and decided to make it available here. So if you need to create batches of UTM-coded URLs for Google Analytics:
Download this Excel spreadsheet: Google Analytics URL Builder for Multiple Links
Recent entries
- Digital marketing is an ecosystem, not a pet store
- Why the Post paywall is probably a bad idea
- Is Zite the future of digital publishing? How publishers can embrace aggregation, curation and personalization
- Six free tools for world-class competitive intelligence
- Secret of camp’s overnight marketing success? A complete paradigm shift
- Improve your digital marketing with our summer reading list
- Got social media? Cafe’s so successful, it ran out of milk—here’s how
- Google Analytics URL builder for multiple links
- Three ways Google Analytics can improve sharing
- Social media: An effective lead generator?
